WiMAX: the future of high-speed broadband on-the-go

Tagged as the ‘next-generation of wireless technology’, WiMAX provides high-speed mobile Internet access to the widest array of devices such as notebook PCs, handsets, smartphones and consumer electronics such as gaming devices, camcorders, music players, and more. This 4G of wireless technology is largely supported by a growing number of suppliers and operators worldwide. Compared to fixed technologies, WiMAX is faster and less expensive to deploy. 

Today’s telcos are placing greater emphasis on smart networks, diversifying revenue-generating services and devices in an effort to maximize network utilization, create new revenue streams and avoid becoming marginalized.

Why operators pick WiMAX?

The growing demand for broadband connectively continues to fuel WiMAX deployment especially in inadequately served areas. WiMAX operators have essentially identified a largely untapped opportunity in their respective markets and chosen a competitive broadband technology that is available today – one that is faster and less expensive to deploy than fixed technologies.

WiMAX sweet spots identified in 2009

Other important factors driving operators to deploy WiMAX are:

• Speed to market: Wireless networks can be rolled out much quicker than fixed networks.
• Surgical network deployment opportunities: With WiMAX, operators can build out their networks as they need to. This allows them to focus on specific areas where there is strong demand.
• Mobility and multiple-use scenarios: Many WiMAX operators are excited about mobility on WiMAX and the emergence of personal broadband – a key differentiating factor from DSL.
• IP Architecture: Its IP-based technology allows easier and faster introduction of new services, leading to new revenue streams.
• Cost of spectrum: Compared with spectrum for 3G, WiMAX spectrum has been less expensive worldwide